Dove Skincare
Market Report
Questions answered
§ What proportion of women in Japan claim to have challenging skin conditions?
§ Who are they? (e.g. demographic, attitudes, skin type, skin conditions, etc.)
§ What actions do they take to support healthy skin?
§ What brands and product types do they use? What is the share of voice across demographic splits?
§ What benefits do they look for in a skin care product and are their needs being met?
